Trade Show Corporate Film

Plastpro is a company that manufactures doors in the US. Plastpro approached MERCY looking for a partner to create a video for a video wall at the International Builders’ Show 2024 in Las Vegas. The challenge was to repurpose the edit uniquely suitable for the trade show. Without audio at play, Mercy designed the visual script to show the process of making a door while adding bold and digestible text cards and sleek text animation showcasing brand highlights and notable product information. The outcome was a film with a strong visual and text narrative that successfully grabbed people’s attention and sparked strong business interests at the bustling trade show.